WeChat Workshop: Content Creation and Strategies
- Introduction to WeChat
- WeChat Account Structure
- WeChat Content Creation
- WeChat Strategies
Riki was born and raised in Nanjing, China. Before she moved to Singapore, the 3-year working experience in Intercontinental Hotel Nanjing as the President Manager Secretary and Royal DSM (China) Nanjing Office as a Technical Analysis Specialist has paved a solid path for her future professional career.
Riki is an extrovert, open-minded person, she pursued her further education in Singapore and has acquired Master degree in marketing in James Cook University. After quickly adapting the local culture, she thrived in a local lifestyle newspaper company and has became a marketing & social media strategist. With the comprehensive knowledge of Chinese Social Media and integrated communications, she has introduced Weibo & WeChat to local brands for the huge potential market in Singapore and China. She customized integrated marketing solutions with the understanding of different clients’ expectation from a Chinese native speaker’s perspective, which are suitable to run on Chinese Social Media platforms, always pursued the best result out of the investment.
By using the connections with media agencies and social media influencers, she has worked for global and local clients in the region on both English and Chinese social media platforms, such as Canon, Resort World Sentosa, Expedia, Chope, Lazada, Zalora, Putien, EU Holidays, etc.
Venue Partner: JustCo
- Venue Address was changed to "5 Shenton Way, Level 10". Orig#281825 2017-09-27 18:57:59
3:00 PM - 4:00 PM SGT
- 5 Shenton Way, Level 10, UIC Building, JustCo
Early Bird SOLD OUT $15.00 Standard SOLD OUT $20.00
- Venue Address
- 5 Shenton Way, Level 10 Singapore
5min from Tanjong Pagar MRT, opposite OUE Downtown
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